Leading Redland City Property Development company, AFT Projects will be the Redland Rugby Union and Rugby Club Major Sponsor for 2019.
Their sponsorship includes the current 17 teams associated with the club and the 3 additional teams planned under expansion projects and the Modified Rugby Program (MRP) 3 teams, next year.
Chris Anderson says while there are many aspects to the club that he believes deserves support, one drawcard for AFT Sponsorship, this year, has been the Club’s focus to females.
“In 2019, a major focus on youth girls 7’s rugby will also see AFT as the major sponsor for these teams as well. It also includes minor sponsorship of our Women’s and Men’s senior team.”
“Virginia and I are impressed with the great work this club does with and for the young people of the city and we welcome their focus to young girls in 2019.”
The club has approximately 15% total female membership from ages 3-12. In the senior program, about 50% are women.
Mr Anderson he’s also keen to see the club advance its plans for wider age engagement.
“We want to work with the club as there’s a real opportunity for growth is in their youth (12-18) age categories where currently they don’t don’t have any players.”
Keith Taylor from RRU says that growth is a major focus for 2019.
“Our club legend Cheyanne Campbell played in 2 Rugby World Cups, is an ex-Wallaroo and QLD captain and she will spear head the coaching and development on this program along with the Tiki Tuapou and the RRU committee “
“We are planning for 15% growth again in 2019, primarily through the expansion of 2 of major initiatives- MRP for kids and youth with learning and perceptual disabilities, and girl’s youth 7’s program- which is designed to leverage local schools and the fun and fast concept of rugby 7’s to grow our female base.”
“We hope to field at least 3 teams across U13’s, U15’s and U17’s age groups, 1 in each.”
The club has set a lofty goal of 40% female membership by 2020 and Mr Anderson, a rugby tragic, says he is pleased to see the sport developing in the city.
“On any given week, Redlands Rugby have over 1000 members and patrons through the club across Friday night training and Saturday/Sunday games. Over the past 3 years, the club’s membership base has grown at between 15-20% per annum.”
Chris Anderson says that’s a lot of families.
“Our sponsorship supports the club’s focus of providing affordable access to sport and recreation by allowing us keep fees at a minimum. It supports us in buying playing kits for all the teams.”
“The club has embarked on the early stages of a 3-4-year Building & Facilities strategic plan and the club has aspirational goals to continue to be a leader in Women’s, MRP and more traditional rugby areas.”
“I love their approach which says, ‘Rugby is not just a game, it’s a family.”